The Cockrell School of Engineering Ramshorn
The oldest quality symbol in the nation, the Ramshorn was developed by the Cockrell School of Engineering's first Dean, T.U. Taylor, as a reminder to engineering students to strive for academic excellence, honesty, sobriety, and high standards in all their conduct.
The Ramshorn is a powerful symbol and unique to the Cockrell School of Engineering. It is a distinctive means by which the college can be identified and should therefore appear on as many forms of communication as possible. The Ramshorn has been specially drawn and spaced and must never be redrawn or changed.
When reproduced in color the ramshorn should always appear in The Cockrell School of Engineering signature color, dark blue (PMS286) or burnt orange (PMS 159). No other color is acceptable, with the exception of all black for use on faxes, memos, and in newspapers, and all white for reverses on dark backgrounds. Metallic ink may be employed for special occasions.
The Ramshorn should be used whenever it is appropriate to visually identify the college. The Ramshorn must appear on the front or back of all publications and printed materials, all titles for films, videotapes and slide presentations, college web pages, and all official signage. Exceptions must be approved by the Cockrell School of Engineering Public Affairs Office. The Ramhorn also may be used for merchandising or promotional items.
The Ramshorn is to be reproduced without modification or addition.
Graphic filters, such as dropshadows, bevels, 3D effects, embosses, or glows should not be applied to the ramshorn. Any manipulation or alteration to the Ramshorn is strictly prohibited.
For more information regarding the use of the Ramshorn logo and images, contact the Office of Public Affairs at:
Becky Rische
College of Engineering
Office of Public Affairs
brische@mail.utexas.edu
512-471-7272
512-471-3955 fax
